Articles – Marketing & Technology
Bringing complex content to the point is an art
Explaining things in a way that everyone can understand is a real superpower – and it can be learned! Successful, companies, politicians, and media experts have one thing in common:…
How to choose the right omnichannel solution
Omnichannel trade is developing just as rapidly as service solutions: click & collect, click &…
Investments in CXM pay off
The effort required for customer experience management (CXM) is usually manageable and not too difficult…
Satisfied customers = corporate success
Satisfied buyers ensure the sale of the products and services offered by the company and…
As-a-Service Products and Processes and Tech-by-Wire are the most captivating technologies in the years to come
IDC just published its worldwide information technology (IT) industry predictions for 2023 and beyond in…
Real-time experiences strengthen customer loyalty
The competitive pressure has never been higher and at the same time customers are becoming…
Nielsen includes YouTube measurement in Total Ad Ratings across Thailand, Indonesia and the Philippines
Advertisers want a more holistic view of their audiences, including YouTube, so they can understand…
Omnichannel can have a lasting impact on the consumer experience
The past two years have had a significant impact on economic development and people’s behavior….
Success factors of online reviews
People look to their surroundings and the “wisdom of the crowd” to confirm the correctness…
New Yahoo mail app’s first-of-its-kind features
Yahoo announced the launch of new features for Yahoo Mail, providing consumers with “first-to-market” experiences…
Baozun expands presence in Southeast Asia to enable regional e-commerce growth
Baozun Inc., a leading e-commerce service partner that helps brands execute their e-commerce strategies in…
Consumers demand more transparency when it comes to data privacy
Cisco just published its 2022 Consumer Privacy Survey, an annual global review…
Opportunities for strategic call tracking in the customer journey
Marketers spend thousands of dollars annually on their web presence, and other…
Strategically optimize the customer experience
Companies are no longer just focused on gaining market share, but on…
There are many ways leading to a purchase
Consumer purchasing habits have changed drastically over the COVID-19 pandemic, and consumers…
Enter the world of digital experiences
Even if the statement “Content is King” is getting older, its core…
Appointments & Announcements
Terry SmaghInfor, the industry cloud company, announced the appointment…
